Formula One Las Vegas 2023
170 000 spectators are expected to attend the 4 day racing weekend which is all good news for the many businesses and the city is not paying one cent for hosting.
Formula One has been looking to grow their fanbase for years and one has to ask what has taken them this long to have a night race in Vegas. Come on this is one of the first tracks you would pencil in if you wanted to catch the American publics imagination. The bright lights mixed with speed is all about entertainment so this should have been launched many years ago.
Over the lock down periods the Formula One sport has seen a number of tracks introduced that we didn't even know existed. The truth is some didn't exist and have been built in record time like Jeddah. Vietnam is another which has been built and we are yet to see a race take place.
The old Formula One business structure was all built around the same tracks so you are not exactly converting many new fans to the sport. These days a street circuit can be arranged and organised in no time with very little planning and expense required.
In the past Formula One would ask the host city or track for payment which is a load of nonsense when you consider how much they could make. Casinos often fly in whales to come and play at their tables trying to lure the big spenders. Why do you think all the big heavyweight title fights are held at one of the casino's like MGM Grand as they make an absolute fortune from these events. Formula One hitting Vegas will be 3 x that as this build up starts from Thursday right through to the race on Sunday. Good luck finding a hotel room and suggest you start making enquiries now almost 18 months in advance.
The one straight will include the main Vegas strip which will being a night race illuminated more than normal.
Formula One is not charging for this race and are supplying everything the race requires from safety barriers, stands, portable buildings and marshals. The reason is the revenue that the race will generate will dwarf the other races throughout the year. Advertising on the boards around the circuit are expected to earn over $100 million in clear profit alone without any other benefits like the hotels and casinos. What is there not to like getting 90 minutes of free advertising as the cars drive past your hotel all it up in bright lights beaming your brand all over the world.
This is a win win for every business in Vegas as a bumper crowd is expected to attend the entire 4 days splashing money in bars, restaurants, hotels and the casinos. Why hasn't anyone done this before as the race tag of $30 million could have been subsidised by the casinos when you think about it.
This will definitely take the sport to the next level adding a host of new fans.
You do start to wonder how many of the old tracks will be able to compete as we also have Miami being added as part of the race schedule this year happening next month 6th - 8th May. Think of the major cities around the world like New York or even London as one could make a great street circuit out of what is available.
Places need to attract tourists and more importantly customers to come and spend their hard earned cash and a race weekend gives them that excuse. I can see a number of the older circuits falling by the way side as they are just too boring and yesterdays news. Formula One needs a makeover and freshing up which is what looks like is now going to happen.
I think this race could be good for the finacial side of the sport as you mentioned the huge benefits. But I dont feel quite comfortable with the idea. For starters, there is the safety aspect. I think it requires a lot of perparation and for such a big project a lot of stuff could go wrong. Not only that but the entertainment factor could be very low as the track does not look that promising, but I could be very wrong here.
Last but not least, what about all the flashy lights. I think this would have a very big impact on the drivers as they are not used to such conditions.
I think this will all be taken into account and there will always be safety concerns. The Jeddah circuit which is brand new had it's safety issues and don't see problems with Vegas. Night races with the glare of the lights will be challenging but these are professionals and wont hinder them.
Wow... This is so crazy. Perfect city for F1 racing. I lived there for a few years and race car driving is practically Vegas culture. From the street to the circuit, there are a lot of race fans in that town. This should be a huge success! Might even be the perfect excuse to go to Vegas, I haven't been there since 2001.
I agree I was also considering maybe taking a trip for this as it should be a fun filled few days.
I am sure that this would generate millions of dollars easily, it would also attract a large new audience to Formula 1, by the way I was reading that this sport has grown a lot thanks to the Netflix series, since since it came out it has captivated many people and they have won more young audience which was what was needed.
I also imagine that the hotels are going to fill up for nothing, the bars will be super full and the casinos are going to have the best enjoyment of all. I'm not that fond of this sport, I still have a lot to learn but I would like to go to an event like this, I think this catches the attention of anyone.
Yes the appeal is there for a massive weekend in Vegas and will bring a new audience to the sport. I think there could easily be more than the reported 170 000 spectators.
I've not been following F1 for years but since got to motogp and all thing race again, it's so crazy how the space have grown. I had my first experience watching the GP and is addicted to watch more in other countries. I think F1 in las vegas is such a rad idea, it's perfect for it since it's a mix of luxury travel and just all the fun is there. I actually been hearing lots of countries who hasn't had the tracks wanting to build one just like Indonesia is also wanting to do the F1 as well.
I also think this is a great idea and can see why other countries are now planning to host races. If Formula One pays for the race itself then they can literally go anywhere with no restrictions. In the past you had to pay huge aunts to host this event and had no guarantees you would make the money back.
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This does seem like a really smart move on their part. You have so much foreign money coming into the town anyway. It just makes sense. I'd maybe consider another trip to Vegas if they make this a regular thing.
100 mil in advertising just from the billboards! The mind is blown...:) Wish I had the money to jet in to Vegas and watch the race from a fifth floor balcony of a casino resort in between blackjack, strippers and blow...:) Guess i'll be watching on the tv from Phuket with a 2$ beer though!
Interesting one!
I believe this will largely contribute to F1's growth to another level as a huge number of new fans will be gotten. Also, the financial benefits are undeniable
However, high safety measures will be needed
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