Pay Us What you Owe

The WNBA stars are making their opinions known again about the payment disparity that their NBA counterparts earn. I have made my opinion known about this in the past, as I believe that change should be business driven and not politically driven. However, it was startling to find out just how poorly some of the WNBAs biggest stars are paid.

Caitlin Clark is arguably the most popular WNBA player today, and possibly of all time. She might be a rookie coming into her second season, but it hasn't stopped the fans from tropping in to watch her play. It was surprising to see that she earns just around $80k annually as her WNBA salary. Now I don't like doing the comparison to their male counterpart, but I will make a comparison for the sake of emphasizing a point.

The league has grown significantly in the last couple of years, especially over the last year. It is yielding genuine interest and sponsors now. If it continues on this trajectory then we certainly will see a lot more money coming into it. Even though the yields are not quite significant now (I don't have the numbers though), I believe that given the now obvious potential, the league should give more to those who could take it to the next level.

This is at a time where we're seeing crazy record breaking contracts in the NBA, that you begin to wonder if those clubs are turning a profit. Yes, it is all about valuation, but the value of most WNBA clubs are exponentially higher than what they once were. I still believe changes should be business based, and for me, investing in the welfare of your biggest stars in the WNBA is good for business.