RE: Sporting memories: getting duped into expensive football boots

Interesting that Adidas would put so much effort into helping a single customer. That's really great to hear. A friend of mine once went to some sort of specialized store where they would measure your foot very accurately and also do some fancy computer stuff to measure how you walk and run... like your gait or something like that... they they could "prescribe" the perfect shoe for you based on more factors than just what you thought looked cool and what brand loyalty you had. I'd never heard of such a thing before then.