RE: Revamp sportstalksocial or build a better option from the ground up?

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I certainly think that there is a lot more potential for organic traffic coming into the site.

I have my own small website dedicated to T20 cricket, it generates about half a million hits a year predominantly from a handful of pages that contain specific statistics and records.

One of the reasons I’ve never thought of moving that content over to Sportstalk or Hive in general is that it requires constant updating and that’s just not possible as things stand.

Having a front end that can bring in new sports fans and generate revenue would be a game changer



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That's exactly it. A small site from one author is generating that kind of traffic and yet a much larger site with dozens of authors is generating almost nothing.

Good quality content that attracts web views rather than just generic blogs with no search value.

A new Sports site should have away of rewarding page views rather than stake weighted voting as a much better motivation for authors to create real content.

Do you have ads integrated with your site out of curiosity? Just wondering what kind of revenue can be generated by a smaller site such as yours that is built well and generating views.

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I use Google ads but I have to say I don’t generate a huge amount of revenue through them. The revenue is dependent on the content (sports content wouldn’t generate as much as say financial blogs) and the part of the world the views are generated from. Being a cricket focused site, a large part of my audience comes the subcontinent. You ideally want to be hitting Western Europe and North American markets.

However, I’ve found that affiliate links particularly to sports betting sites are a good way to generate income and more in keeping with the audiences you are likely to attract to a sports site. Essentially you take a % of the site’s profit for anyone who signs up via the ads on your site

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Good to know. thanks for the info.

I wouldn't have much experience in this area and find the whole concept very interesting.

There is a lot to learn in terms of analytics, ad revenue and site optimization but it's an area that I would like to know more about.

However, I’ve found that affiliate links particularly to sports betting sites are a good way to generate income and more in keeping with the audiences you are likely to attract to a sports site.

Also handy to know if anything develops in the future. Multiple revenue streams are very important to grow out a business.

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