The question is would you rather be a large fish in a small pond or a minnow in a giant ocean?
From a business standpoint, either can be very profitable depending upon what one is trying to accomplish.
That said, when it comes to social media, there are not too many areas that are bigger than sports. When you look at the number of fans, it gets into the billions. Of course, the money associated with it is also astronomical.
The NFL is an estimated $20 billion a year industry. Major League Baseball does an estimated $9 billion. The NBA? $8 billion.
And this is only North America. What about all those sports outside the United States such as soccer; a sport with more fans than the all the others?
In short, this is not a small pond. We are looking at the biggest of oceans. I am trying to think what is more popular than sports...gaming maybe? Movies?
Regardless of which is the biggest, we know sports is one of the most talked about topics. Most major cities, in the U.S., have a number of call in shows dedicated solely to sports. Across the Internet we see a ton of blogs set up to discuss different teams. Professional, college, hell, even high school are all on the agenda.
People love their sports.
That is why it is encouraging to see the recent "Tribe" start to form on Steem that uses #sportstalk. It designed its own token on Steem-Engine and has a site dedicated to sports. This is a great idea in my opinion and a great way to start conversations. One of Steem's basic problems has been user interaction. Commenting is rare for most posts.
What to see a lot of activity, go to a Red Sox post and mention how well the Yankees are doing. Or, open that Auburn post to comment how Alabama, under Saban, is the best college program in the country.
Either of those actions will stimulate a bit of back and forth. Of course, peace and love go out the window in those cases.
Someone asked me what it will take to get Steem going and to reverse the reputation that it has with the crypto community. My view on this is simple: it takes consistent action winning people over one at a time. This is the essence of trying to reverse a negative trend.
Sportstalksocial could be one of the main assets we have. This is something that could be leveraged to bring people on here. The Internet is full of people discussing sports already. Why not go out and target those forums and sites. Bringing a few people over each day will net tremendous results.
Because of the passion.
I witnessed it repeatedly. People will show up to their favorite sports blog each day. Listen to any sports talk show and it is many of the same people calling in on a weekly basis.
This is something that we can utilize to our advantage. Steem has the ability to become the social media home for sports. Considering how easy it is to break a group into a subgroup, nothing is better suited for this than sports.
Talk a general sports site like https://www.sportstalksocial.com and watch it break down further based upon individual sport and then team.
Out of this one group, we could see hundreds of others form. Ultimately, we could strive to get every major team supported on here.
What are your thoughts on this?
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